Storefront → production
We design and build Shopify storefronts, keep them running, and tune them as you grow — working software in production, not a deck. You get the store, the code, and the documentation.
Who we help
Most of the Shopify work we’re asked for falls into one of these. Tell us which one you are and the first conversation gets a lot shorter.
You’re launching and you need a store that looks like a real brand on day one — not a template with your logo dropped in. Identity, storefront, catalog, checkout, shipping and tax, wired and tested before you send anyone to it.
// starts at: brand + storefront
// ends at: a store taking real orders
The store works, but it looks dated, the theme has been patched by five people, apps are fighting each other, and nobody is sure what’s safe to touch. We audit it, tell you what’s actually wrong, and rebuild the parts that are holding it back.
// starts at: an audit of what you have
// ends at: a store you’re not embarrassed by
The storefront is fine — it’s everything around it that eats your week. Support answering the same twelve questions, product copy waiting on you, the phone ringing while you pack orders. That’s the part we automate, and it’s the part we build for a living.
// starts at: the work you keep redoing
// ends at: a system doing it instead
What we do
No handoffs between a designer, an agency, and a freelancer who disappears. The person who builds it is the person you talk to.
A storefront designed for your brand and built to be maintained — custom theme work, a catalog structure that still makes sense at ten times the SKU count, checkout configured properly, and a migration path if you’re coming from another platform.
The unglamorous half. Theme and app updates that don’t break the store, conflicts resolved, seasonal changes shipped on time, and a named person who answers when something goes wrong at 6pm on a Friday.
Where the money leaks. Product pages and cart flow, search and filtering that actually finds things, page speed, structured data, and analytics wired so you can see which change did what — instead of guessing.
The part most Shopify shops can’t build. Support that knows your catalog and answers in your voice, product content drafted from your own data, order and status notifications that go out on their own, and a voice agent that answers the phone and books — the same system we run for our own clients.
How we work
The same pipeline we run on every build. Nothing starts until you’ve seen the plan and the number.
We go through the store you have — theme, apps, catalog, checkout, analytics — and find what’s actually costing you, ranked.
// your time: ~2 hours
We design the fix — structure, templates, data, integrations — and put a fixed price on it. On paper, before a line of code.
// your time: ~1 hour review call
We build it in a development theme, against your real catalog, so you see it working before anything touches the live store.
// your time: ~15 min/week check-ins
It goes live — tested on real devices, redirects in place, analytics confirmed firing, with a way back if anything surprises us.
// your time: ~1 hour walkthrough
You get the theme code, the docs, and a walkthrough of how it’s put together. Care is optional — it’s built to run without us.
// your time: it runs without us
// the same five stages we run on every system we build — see how we ship →
Engagement model
Three ways to start. No retainer you can’t leave, no percentage of your revenue, no discovery call that goes nowhere.
from$4,000 · ~1–2 weeks
We go through your store and your workflow, rank what’s worth fixing, and hand you a build plan with a fixed quote.
You leave with a plan and a number — whether or not you build with us.
fixed-price, from$15,000 · weeks, not quarters
The build itself — new storefront, rebuild, migration, or the AI layer around it — designed, built, and shipped to production.
A working store in production, in weeks. Your catalog, your stack, code you keep.
from$1,500/mo · cancel anytime
We keep the store healthy and keep tuning it — updates, fixes, seasonal work, and the next round of improvements.
It keeps working — and keeps getting better. Skip it and you still own everything.
Shipped work
One example, live right now. You can open it and click it — which is the only kind of proof we put on a page.
// more shipped systems — see the full work grid →
Why brands choose us
We build working software for a living — production systems, not proposals. A store is one of the smaller things we ship.
No account manager, no ticket queue, no handoff to a team you never meet. The person who writes the code is the person who answers you.
Theme code, custom work, automations, documentation — handed over. Nothing is locked to us, and you can take it to anyone.
Most shops stop at the storefront. The support agent, the automations, the voice line answering your phone — that’s our core work, not an add-on we outsource.
Questions
Bring the store you have — or the one you haven’t started. We’ll tell you what we’d do and roughly what it costs, on the call.
Prefer email? [email protected]
Founder · Jack Ghazi